Search engine optimization (SEO) is an online marketing strategy which is used to increase a website visibility to the millions of people who look for information and various services on the Internet with the help of different search engines available on the internet. Search engine optimization helps rank your company/website among the top search results for a given query/keywords. This can dramatically increase traffic to your Web site and establish a Web presence for your practice. Among other things, SEO involves optimizing the page structure and layout of your website and the text that appears on it, as well as gaining links to your website from other websites, to help make it popular with search engines. Since the number of Web sites on the Internet increasing at an exponential rate, gaining top positions in search engine rankings allows you to market your company in a very powerful and effective way.

To be continued…….